What comes to mind when you think about content marketing?  It’s a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.  The key term here is “valuable.” Valuable content is content that is not pushed down the throats of … Read more

There Are 4 Billion Daily Email Users And 99% Of Those Users Check Their Inbox Every Morning. That’s Crazy Numbers and a Large, Untapped Resource for Your Startup to Be Gaining Visibility. Email marketing is the act of sending promotional messages to people in mass quantities. It typically is to generate sales or leads and … Read more